From the steamy world of romance novels to the world of compliance training, BookTok culture has taken the eLearning industry by storm. For those who are unfamiliar, BookTok is a popular trend on TikTok where users share their love for books and discuss their favorite reads. But what does this have to do with microlearning? As it turns out, BookTok culture has revealed some secrets for creating unforgettable microlearning experiences.
Microlearning has become increasingly popular in recent years, and for good reason. It offers bite-sized chunks of information that are easy to digest and retain. This makes it an ideal method for delivering compliance training, which can often be dry and overwhelming. But how can we make sure that our microlearning is not only effective but also engaging and memorable? Let’s take a look at some of the lessons we can learn from BookTok culture.
Lesson 1: Keep it Short and Sweet
One of the key elements of BookTok culture is the short and snappy videos that users create to share their book recommendations. These videos are typically no longer than a minute and manage to capture the essence of the book in a concise and engaging way. Similarly, microlearning should be short and to the point. The average attention span of an adult is only 8 seconds, so it’s important to keep your microlearning modules brief and focused. This will not only help learners stay engaged but also make it easier for them to retain the information.
Lesson 2: Use Visuals to Tell a Story
BookTok videos often use visuals to tell a story and create a mood that captures the essence of the book. This is a powerful technique that can also be applied to microlearning. Instead of relying solely on text, use visuals such as images, videos, and animations to create a narrative that will engage learners and make the content more memorable. This is especially useful for compliance training, where the subject matter can be dry and difficult to grasp. By using visuals, you can bring the content to life and make it more relatable for learners.
Lesson 3: Create a Sense of Community
One of the most appealing aspects of BookTok culture is the sense of community that it creates. Users share their love for books and engage in discussions with like-minded individuals. This same sense of community can be applied to microlearning. By incorporating social learning elements such as discussion forums, group activities, and peer feedback, you can create a sense of belonging and encourage learners to interact with each other. This not only makes the learning experience more enjoyable but also helps reinforce the information being taught.
Lesson 4: Make it Personal
BookTok videos are often personal and relatable, with users sharing their own experiences and emotions related to the books they recommend. This personal touch is what makes these videos so engaging and memorable. In the same way, microlearning should be personalized to the learner. This can be achieved by using scenarios and case studies that are relevant to the learner’s job role or by allowing learners to choose their own learning path based on their individual needs and preferences. By making the content personal, learners are more likely to connect with it and retain the information.
Lesson 5: Keep it Fun and Creative
BookTok videos are not only informative but also fun and creative. Users often use humor, music, and other creative elements to make their videos stand out. This is something that can also be applied to microlearning. By incorporating gamification elements such as quizzes, challenges, and rewards, you can make the learning experience more enjoyable and motivate learners to complete the training. This will not only increase engagement but also help learners retain the information better.
In conclusion, BookTok culture has revealed some valuable lessons for creating unforgettable microlearning experiences. By keeping it short and sweet, using visuals to tell a story, creating a sense of community, making it personal, and keeping it fun and creative, you can create microlearning that is not only effective but also engaging and memorable. So the next time you’re creating microlearning, remember to take a page out of BookTok’s book and make it a truly unforgettable experience for your learners.
